Project
Peter MacKinnon identity and website
Services
Identity, website
Peter MacKinnon is a copywriter working primarily with luxury fashion retailers. We sought to produce an identity and dynamic portfolio website that would bring a kinetic energy to his writing.
Reckless, the identity’s sole typeface, is an elegant serif with a classic feel conducive to legibility, acting as a counterbalance to the contemporary imagery that runs throughout the site. Visit the full website here.
Peter MacKinnon identity and website
Services
Identity, website
Peter MacKinnon is a copywriter working primarily with luxury fashion retailers. We sought to produce an identity and dynamic portfolio website that would bring a kinetic energy to his writing.
Reckless, the identity’s sole typeface, is an elegant serif with a classic feel conducive to legibility, acting as a counterbalance to the contemporary imagery that runs throughout the site. Visit the full website here.
